Forget Me Not: Emotional Alzheimer’s Ad

Below is an emotional video of a Thai Life Insurance commercial about having Alzheimer’s disease and a man’s unconditional love to his wife.

Released in February 2013, this Thai ad titled “Forget Me Not” was made by Ogilvy & Mather Bangkok and received multiple awards.

It tells the story of an elderly couple, where the wife is suffering from Alzheimer’s and does not even recognize his husband anymore.

The loving husband patiently takes good care of her. He also reminded her everything about her including her favorite color and favorite food.

Unforgettable ad.
Thai ad Forget Me Not

[embedyt]https://www.youtube.com/watch?v=_qtqmaIag-8[/embedyt]